Should your small business launch an online store?
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Blogs
639
James Hinton | 28/09/2009
Online retailing isn’t going to suit everybody, but it may be more achievable for your business than you originally thought.
tags:
Online Marketing
,
Investment
,
e-commerce
Christmas Spike Traffic to Shopping Websites
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Blogs
628
Daniel Nelson | 18/09/2009
A common consideration for Ecommerce businesses is how and when to target their Christmas customers. Seasonal traffic details outlined in recent Neilson data can help with the “when”.
tags:
e-commerce
,
Sales
,
Online Trends
Why e-commerce?
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Blogs
619
Solaris Ataya | 9/09/2009
Heard about, seen and possibly used ecommerce online before? If the answer is yes, you are one of the millions of people to experience the benefits of this ever growing phenomenon but how can your business leverage off the implementation of an eCommerce solution?
tags:
e-commerce
,
Business
Online Retailing - 50 Features for ROI
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Blogs
618
Alex Wilson | 8/09/2009
The E-Tailing group conducts annual surveys into tactics and strategies that perform online, specifically to that of online retailing. Here are the 50 top features merchants class as providing strong ROI.
tags:
e-commerce
,
Online Trends
Traffic To Retail Sites Up to - 7.8% From Social Media, Only 3.4% From Portals
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Blogs
606
Daniel Nelson | 1/09/2009
Social media is driving more traffic to retail sites as a percentage than ever before; this surge has been captured in the latest figures from hitwise which have been outlined in during the recent online retailer conference.
tags:
Social Media Marketing
,
e-commerce
Australia’s Untapped eCommerce Market
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Blogs
599
Emily Berry | 27/08/2009
Are you an existing retailer but afraid to take the leap into etailing?
With ever increasing trends to buy online or even to research a potential purchase online it makes sense that businesses look to extend themselves into the online space.
tags:
Web Development
,
Business
,
e-commerce
E-Commerce, Where Online & Offline Come Together
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Blogs
585
Daniel Wright | 19/08/2009
Late last year Gerry Harvey famously declared that online retail wasn’t worth it in Australia and his comments caused quite a stir in the retail and technology sectors. It’s understandable that people would listen to Gerry’s views on this, his success in Australian retail is indisputable. He’s an industry leader and a thought leader, but in this instance he was also wrong.
tags:
Business
,
Online Trends
,
e-commerce
Why I Prefer to Shop Online
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Blogs
555
Bess Batterham | 23/07/2009
Why should one stand in a store for hours listening to the sales assistant breakdown the entire range of the products and competing products.
tags:
e-commerce
,
Online Trends
The Power of Website Integration
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Blogs
554
Daniel Nelson | 22/07/2009
Website solutions have become more complex and incorporated into business and marketing strategy across a business than ever before. Powerful integration can deliver a range of benefits across a business from customer service to finance.
tags:
Business
,
e-commerce
Facebook Connect
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Blogs
513
Daniel Nelson | 1/06/2009
The newest addition to the Facebook platform has begun to make an impact and is reaching beyond the major corporate players like CNN and Red Bull. Small, medium and large businesses are starting to realise that there are many benefits available. Here are just some of the reasons that you should consider making Facebook Connect part of your online presence:
tags:
facebook
,
e-commerce
,
Online Marketing
Online Price Comparison
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Blogs
502
Emily Berry | 1/04/2009
With businesses, individuals and families beginning to feel the pinch of the economic downturn, we are finding it increasingly important to look for the best possible deals and prices. Whether it is a few dollars saving on the weekly grocery bill or a few hundred dollars on a new washing machine – every dollar counts. We also want to buy from a retailer who is reputable and who will be around long after the purchase.
tags:
Usability
,
Online Marketing
,
e-commerce
,
Sales
Benefits of Live Support
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Blogs
495
Gillian Lindsay | 2/02/2009
The Internet grows each day, bringing a continual stream of new competitors to the market. With so many available options, you will need to provide your potential customers with as many reasons to choose your e-commerce site as possible. The level of customer service you offer can make the difference between soaring sales or users that run to your competition.
tags:
e-commerce
,
Usability
,
Web Strategy
,
Business
Keep Your Ecommerce Site Strong
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Blogs
483
Benjamin Christie | 14/01/2009
We are firmly in the grasp of a global recession. However, this does not mean it is time to close up your online store. There are steps you can take to ensure your online business stands strong among these challenges.
tags:
Business
,
Online Marketing
,
e-commerce
,
Web Strategy
Five Obvious Mistakes that Ecommerce Sites Make
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Blogs
481
Daniel Nelson | 13/01/2009
Your customer base is one of your greater assets. A solid foundation can take years to build. Unfortunately, it can be lost in an instant. In the past we’ve looked at numerous ways to both gain and retain customers but what practices drive customers away? Here are five proven ways to shirk your customer base at an alarming pace:
tags:
e-commerce
,
Business
,
Online Trends
,
Common Sense
Do You Have a Wireless Selling Strategy
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Blogs
475
Daniel Nelson | 5/01/2009
Smart phone usage has been on a steady rise for some time. While these advanced gadgets were once thought of strictly as business tools, they are slowly gaining acceptance in the general user market. Have you created a wireless selling strategy to capture this new audience?
tags:
Online Marketing
,
Business
,
Web Strategy
,
e-commerce
Five Tips for Usability in Your Checkout Process
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Blogs
472
Roslyn Zolandor | 24/12/2008
You may think you’re home free once a user clicks on the button to begin the checkout process. Too often, usability issues in your final process may cause potential buyers to back out of the deal. Here are five tips to help ensure your users will complete the sale successfully...
tags:
e-commerce
,
Usability
,
Web Design
,
Business
Ten Things Every E-commerce Site Needs
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Blogs
473
Benjamin Christie | 24/12/2008
Ten things that all e-commerce sites need to look for to make selling the goods on offered as easy as possible.
tags:
e-commerce
,
Business
,
Web Design
,
Usability
Using PayPal on Your Ecommerce Site
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Blogs
429
Emily Berry | 2/10/2008
So you’ve developed your new ecommerce site and setup the merchant gate with a provider such as eWay. The next question to address is whether you should add PayPal to the list of payment methods.
tags:
Online Trends
,
e-commerce