Referred to as the ‘Techxperts’, with over 200 stores across Australia alone, Dick Smith bridges the gap for everyday users of technology, across computers, TV, audio, telephones and more.
We’re lucky to have been working with them since 2009 – the year the new website was launched.
A website that two years later won Online Retailers ‘Retailer of the Year’ in 2011.
In simple terms, the Dick Smith website is the benchmark in how an electronics eCommerce website should work; from the ‘lookup store stock’ and ‘click-and-collect’ to the highly optimised cart and checkout process.
Thanks to continued improvement, analytics analysis and design refreshes, Dick Smith remains the leading electronics, eCommerce website and brand in the market.
User Research and User Testing
Accessibility Level 1
Partially responsive, touch-friendly interface
Work with Dick Smith brand team
Dedicated Wiliam project team
Close integration with Dick Smith
Management of UAT