Corporate blogging – Things you MUST know now
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Blogs
893
Alex Wilson | 15/09/2010
Have you ever considered some of the detrimental factors of corporate blogging? We take a look at the key suspects.
tags:
Corporate Blogging
5 mistakes I made when starting my own blog
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Blogs
695
Alex Wilson | 30/11/2009
I am not a big fan of the word ‘blogger’, it has connotations to a certain type of person – almost like the modern day journal keeper (we all don’t like those types) and that scares me.
tags:
Corporate Blogging
Wordpress Blogs - A quick win for Marketers
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Blogs
663
Alex Wilson | 26/10/2009
The power of a Wordpress blog is often overlooked, it is not just another channel that ties up resources in your company. It can be the tipping point for numerous marketing initiatives - here are a few.
tags:
Online Marketing
,
Corporate Blogging
Asking customers to contribute to your blog
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Blogs
592
Alex Wilson | 25/08/2009
Asking your customers and existing database to write blog articles for you can be extremely beneficial for your marketing strategy, not to mention cost effective.
tags:
Online Marketing
,
Corporate Blogging
Why Businesses Should Avoid Free Blogging Services
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Blogs
498
Patrick Wong | 9/02/2009
Whether a beginning blogger or a seasoned expert there is one thing every blogger will need, a blog platform. When determining where to host a blog many individuals immediately turn to free services such as Blogger or LiveJournal. While the easy setup and lack of price tag may make these services an easy sell initially you may find that you get what you pay for in the long run.
tags:
Corporate Blogging
,
Web 2.0
,
Business
Responding to Negative Comments
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Blogs
492
Roslyn Zolandor | 28/01/2009
If your blog has a regular readership then there’s a good chance your posts are generating comments. While this is a great way increase interest and involvement in your site, negative comments can quickly sour the atmosphere and damage your reputation.
tags:
Corporate Blogging
,
Web 2.0
,
Common Sense
The Benefits of Commenting on Blogs
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Blogs
490
Daniel Nelson | 27/01/2009
Do you ever leave comments on the blogs you read? If not, you may want to consider engaging in this practice. Adding blog comments can offer several benefits
tags:
Corporate Blogging
,
Web 2.0
Twitter Breaks Records in Australia
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Blogs
485
Patrick Wong | 19/01/2009
By now you have heard of Twitter, a highly popular micro-blogging service. Have you set up your account yet? If not, you may soon find it a necessity to keep in line with your customers, clients and fellow businessmen.
tags:
Online Trends
,
Corporate Blogging
,
Web 2.0
,
Web Strategy
Extending Word Press with Plug-Ins
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Blogs
480
| 12/01/2009
Word Press is a very popular platform for hosting your blog. While Word Press offers a wide range of publishing features out of the box, there are numerous free plug-ins available to extend the platform. Here are several you may want to consider if you are want to get the most out of your blog
tags:
Corporate Blogging
,
SEO
,
Technology
Using Your Blog Title to Attract More Readers
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Blogs
463
Benjamin Christie | 11/12/2008
In today’s fast paced society you often have but one opportunity to catch a reader’s attention. On the Internet this truth is further complicated by the overwhelming amount of information continually presented.
tags:
Corporate Blogging
,
SEO
,
Online Marketing
,
Web Strategy
How To Create Blog Posts That Attract Readers
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Blogs
456
Benjamin Christie | 3/12/2008
By now we all understand the basic benefits blogging can bring to your site. The search engine optimisation gains alone should be enough to convince you to invest in this area. Once you’ve picked your platform and devised a clever name for your blog you’ll find your hardest task still awaits. What can you write about that users will actually want to read?
tags:
Corporate Blogging
,
Web 2.0
,
Web Marketing
,
SEO
Your Blog’s Domain Name
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Blogs
451
| 27/11/2008
How often have you seen a major corporation use name.wordpress.com or name.blogspot.com as a location for their blog?
tags:
SEO
,
Corporate Blogging
,
Web Design
,
Search
Strategy for Writing Blog Content
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Blogs
411
| 18/07/2008
Sometimes it’s not what you write about – it’s how that presents a big challenge. Finding the right tone, approach, and style to attract the right audience is part science, part art.
tags:
Web 2.0
,
Corporate Blogging
,
Online Marketing
RSS Feeds: 10 Reasons Why Your New Company Website Has To Have It
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Blogs
404
| 15/07/2008
Readers who subscribe to your website’s RSS feed are not just opting in to its updates, they are self-identifying their interest in your company. By tracking this list, you are building an invaluable list of contacts. Here are 10 reasons you should activate one for your new corporate website...
tags:
Corporate Blogging
,
Technology
,
Business
,
Online Trends
Social Networking - Trend or Fad?
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Blogs
401
| 9/07/2008
Social networking can be a powerful medium to create brand dialogues - as has been proven by iconic Aussie brands such as Tim Tams, Breville, Vegemite... A business must identify the fit between their target audience and their chosen method of communication.
tags:
Facebook applications
,
Technology
,
Viral Marketing
,
Corporate Blogging
Blog Ideas to Drive Traffic
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Blogs
391
| 12/06/2008
There is a marketing adage that says that people don’t want to be ‘sold to’ – they want to be ‘communicated with’. A blog is the perfect platform to have this conversation with both existing and potential customers.
tags:
Corporate Blogging
,
Online Trends
,
Web 2.0
How often should you blog?
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Blogs
363
| 31/03/2008
Good blogs update their content at least once a day, and great blogs even more often - or so it might seem. But the truth is that it is quality more than quantity that builds and keeps a blog audience.
tags:
Corporate Blogging
,
Business
Namesqueeze Pages, Could they work for your company’s site?
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Blogs
361
| 26/03/2008
When thinking about the design of your company’s site, one of the components you may consider is a Namesqueeze page. It’s a device meant to capture opt-in emails for future marketing campaigns.
tags:
Web 2.0
,
Online Trends
,
Corporate Blogging
5 Things to Blog About on Your Company’s Site
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Blogs
362
Roslyn Zolandor | 26/03/2008
Company Blogs walk that fine line between needing the accuracy of a press release and the informal tone of an interview. This pressure can cause a serious bout of writer’s block. But a blog can’t be stalled - in order for it to be effective it must have fresh content.
tags:
Corporate Blogging
,
Business
Should you build a corporate blog?
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Blogs
347
Martin Wicyniak | 13/03/2008
A corporate blog can be an effective marketing device. While all blogs provide a venue for quick publishing and water cooler-type dialogue, there are two major kinds. Each provides very different benefits to your organization.
tags:
Business
,
Corporate Blogging
,
Online Trends
10 complaints the customers have about the design of corporate web sites
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Blogs
342
| 10/03/2008
Your website is your corporate presence to the online word, available any time from anywhere. It’s critical that it makes the impression you want to give.
tags:
Web Design
,
Corporate Blogging
,
Issues
,
Sydney Web Design
,
Melbourne Web Design
,
Business
10 things every accounting firm website needs
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Blogs
341
Benjamin Christie | 21/02/2008
So what makes your accounting website different to the next? Here are ten great ideas to increase traffic, bring in new clients and find new accounting staff.
tags:
Web Design
,
Business
,
Corporate Blogging
,
Email Marketing
,
SEO
Web Strategy 2008
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Blogs
333
Benjamin Christie | 9/01/2008
For most businesses, January is often a quiet time when you get some solid work and planning done for the year. You’re probably thinking about what promotions or events you’ll run or even pondering how you’ll achieve your KPIs. Do you actually plan your strategy on online for the year? Do you create an annual web strategy and review every month? If not, here are 12 ideas (one per month) to ensure your website stays top of mind throughout the year and not be forgotten.
tags:
SEO
,
Technology
,
Business
,
Corporate Blogging
,
Web 2.0
,
Melbourne Web Design
Building the best websites
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Blogs
329
Robert Beerworth | 29/11/2007
Dismiss any beliefs of what makes the best website. While there are no rules, in order to build the very best websites, your website should enhance users brand loyalty – your organisations online presence should compliment your offline endeavours.
tags:
Web 2.0
,
Business
,
Corporate Blogging
,
Viral Marketing
,
Viral Marketing
,
Melbourne Web Design
,
Melbourne
,
Web Design
Crash course in writing successful blogs
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Blogs
296
Tom Gregory | 10/09/2007
Find out the top 5 tips to writing a successful blog.
tags:
Corporate Blogging
,
Online Trends
,
Web 2.0
,
SEO Melbourne
,
Search Engine Optimisation Melbourne
,
SEO
The benefits of blogging and its acceptance as a form of mainstream media
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Blogs
291
| 3/09/2007
There has been growing acceptance and awareness of the terms blogs and blogging. An article on Tech.Blorge.com revealed that 80% of Americans are aware of blogs and visit blogs on a regular basis.
tags:
Technology
,
Business
,
Corporate Blogging
,
Web 2.0
Australian Political Blogging and the Benefits
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Blogs
266
| 6/06/2007
In the past 6 months Wiliam web design (Sydney) has noticed a trend amongst Australian politicians. Many have come to realise the benefits of blogging and Web 2.0 technologies. Why is that?
tags:
Web 2.0
,
Corporate Blogging
,
Online Trends
,
SEO Melbourne
,
Search Engine Optimisation Melbourne
,
SEO
Why is Web 2.0 important for corporate websites
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Blogs
262
| 22/05/2007
A recent article in the SMH titled It’s web take 2.0 confirms what we have been telling our clients for a very long time. When considering your next web design project or the upgrade of your current website, it is important to keep in mind the differences and advantages of a Web 2.0 website.
tags:
Business
,
Corporate Blogging
,
Online Trends
,
Web 2.0
,
Melbourne Web Design
,
Melbourne
Link wisely for a better rank
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Blogs
223
| 30/03/2007
Search engine optimisation techniques must change and grow in sophistication in proportion to the speed of change and advancement of search engines themselves.
tags:
Online Trends
,
Business
,
Common Sense
,
Corporate Blogging
,
SEO Melbourne
,
Search Engine Optimisation Melbourne
,
SEO
We’re here for the long haul – the changing face of Web Services
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Blogs
217
| 20/03/2007
Complacency is a killer when it comes to retaining your competitive position online. The past 18 months has seen a significant increase in the adoption of technologies and techniques that only last year, were perceived by some as “never going to catch on”.
tags:
Web Design
,
Technology
,
Online Trends
,
Corporate Blogging
,
Email Marketing
,
Web 2.0
,
Melbourne Web Design
,
Melbourne