Choice Food for Kids LaunchesAdd to My Brief

| 2/05/2007

Choice launches its new ‘Food For Kids’ website designed and developed by Wiliam, the Food For Kids website provides reliable, reviews and expert advice on popular foods amongst Australian kids.

Using the latest Web 2.0 technologies, Wiliam was able to create a strategic web solution to support the goals of providing a trusted source to evaluate commonly consumed foods and snacks. 

So what features of the website should you look out for?

Definitely check out the ‘nominate a food’ feature, which allows concern parents who are interested in getting their kids favourite snack evaluated by Choice.

Sign the latest campaign ‘Make Kellogg’s Kid’s Cereals Healthier’.

Have a look at the latest blog ‘The Wiggles promote Weet-Bix kids’

This is the second time Wiliam has work together with Choice, Wiliam previously redesigned the Choice website and successfully converted a large proportion of its offline membership subscriptions to the website.

So what makes this website a cut above the rest?

 Think of it as a new social networking Web 2.0 website specifically targeted to mums and dads of Australia. Providing them a place to freely research and voice their concerns at what’s available to their kids diet.

Choice ‘Food for Kids’ is a demonstration of the next generation of websites. Smart companies and organizations are no longer interested in just  simple, passive, information websites. What makes a website successful is its ability to engage the audience, generate relevant content and encourage users to return.

The website has experienced significant PR from various medias, for further reading please refer to the links below:

Healthy food for kids shown in a click

Site a healthy choice for kids

tags: ClientsWeb Design

Interested in learning more?

Wiliam is a leading supplier of web solutions and can provide expert advice to assist your business or organisation online.

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