Is the quest for rankings killing the internet? Add to My Brief

Adam Tedeschi | 7/12/2009

What happens when user generated content is fake?

tags: Web 2.0

Audio Comments on Blogs Add to My Brief

Wendy Wang | 17/11/2009

Using audio comments on your blog can allow people to record brief comments and post them instead of text. Interesting to see where blogging is going..

tags: Web 2.0Web Development

Social Media ROI Add to My Brief

Daniel Wright | 14/10/2009

There’s a lot of buzz and excitement about social media on the web at the moment. Everybody wants their website to integrate with facebook or Twitter and so on. There’s no question that these social networks (and others) can be a powerful part of your company’s online presence, but sometimes convincing the corporate decision makers can be difficult.

tags: Web 2.0TwitterSocial Media Marketing

Government 2.0 – Engaging with the population? Add to My Brief

Daniel Nelson | 2/10/2009

According to the conference website, “Gov 2.0 is developed to answer Web 2.0 implementation questions”.

tags: Web 2.0Online TrendsfacebookTwitter

Social Networking Boosts Your Business Add to My Brief

Benjamin Christie | 16/04/2009

The other day, we mentioned how some businesses are struggling to make the great shift towards going social. Social Networking, as you probably know by now, is now very much in, and with Facebook continuing to rise in popularity, hitting 200 million members early this week, and social networking in general getting more popular every day, it's becoming clear that social networking has a lot to offer the business world.

tags: TechnologyBusinessOnline TrendsSocial NetworkingWeb 2.0

Why Businesses Should Avoid Free Blogging Services Add to My Brief

Patrick Wong | 9/02/2009

Whether a beginning blogger or a seasoned expert there is one thing every blogger will need, a blog platform. When determining where to host a blog many individuals immediately turn to free services such as Blogger or LiveJournal. While the easy setup and lack of price tag may make these services an easy sell initially you may find that you get what you pay for in the long run.

tags: Corporate BloggingWeb 2.0Business

Responding to Negative Comments Add to My Brief

Roslyn Zolandor | 28/01/2009

If your blog has a regular readership then there’s a good chance your posts are generating comments. While this is a great way increase interest and involvement in your site, negative comments can quickly sour the atmosphere and damage your reputation.

tags: Corporate BloggingWeb 2.0Common Sense

The Benefits of Commenting on Blogs Add to My Brief

Daniel Nelson | 27/01/2009

Do you ever leave comments on the blogs you read? If not, you may want to consider engaging in this practice. Adding blog comments can offer several benefits

tags: Corporate BloggingWeb 2.0

Social Networks Trump Traditional News Media Add to My Brief

Benjamin Christie | 27/01/2009

By now you are probably familiar with plane that landed in the Hudson River in New York. If you heard about this breaking story through a mainstream news outlet you may be surprised to learn you were not among the first to hear it. Amazingly, this story originally broke on Twitter thanks to a passer-by who uploaded the news along with a photo via his iPhone.

tags: Online TrendsWeb 2.0Social Networking

Four Reasons to Transcribe Video Content Add to My Brief

Daniel Nelson | 22/01/2009

Despite the popularity of video content, it does present several challenges over traditional text based content. Fortunately, these can be easily overcome by providing a transcript of the video. Here are four challenges a transcript can help address:

tags: Website AccessibilityWeb 2.0SEO

Twitter Breaks Records in Australia Add to My Brief

Patrick Wong | 19/01/2009

By now you have heard of Twitter, a highly popular micro-blogging service. Have you set up your account yet? If not, you may soon find it a necessity to keep in line with your customers, clients and fellow businessmen.

tags: Online TrendsCorporate BloggingWeb 2.0Web Strategy

The Secret to Succeeding in Social Media Add to My Brief

Patrick Wong | 15/01/2009

Social media is a hot topic for most businesses looking to expand their online marketing strategy. Sites such as Twitter and Facebook provide direct access to millions of potential customers. Since users have various ways of indicating their interests on social media sites, you can easily identify the individuals most likely to become customers and place your greatest efforts there.

tags: Online TrendsWeb 2.0BusinessSocial NetworkingOnline Marketing

Your New Year’s Resolution for 2009 Add to My Brief

| 9/01/2009

The New Year is here. You may have made resolutions in your personal life but have you made any resolutions for your business? Here are a few you may want to consider adding to your list:

tags: Online TrendsBusinessWeb 2.0

Online Trends for 2009 Add to My Brief

| 9/01/2009

As 2008 comes to a close the focus shifts to 2009 and all the possibilities this year holds. While no one knows what the future will hold with 100% accuracy there are several trends that you are likely to see in the near future.

tags: Online TrendsWeb 2.0Business

Are You Linked In? Add to My Brief

Patrick Wong | 24/12/2008

There are a host of social networking sites including MySpace, Facebook and Friendster. Each of these is designed to bring individuals together. In the right scenario, these sites can be used to find business relationships.

tags: Web 2.0Online MarketingSocial Networking

Should You Consider Using Microsoft Silverlight Add to My Brief

Gillian Lindsay | 23/12/2008

In October, Microsoft released version 2.0 of Silverlight. This may leave you with a few questions. What is Silverlight, and do I need to invest in this technology?

tags: TechnologyOnline TrendsWeb DevelopmentWeb 2.0

Five Reasons to Add a Forum to Your Site Add to My Brief

| 4/12/2008

Forums can contain a smorgasboard of information that is otherwise difficult to find elsewhere. User opinions and experiences with different products and services can help business reprutations and hence increase sales.

tags: Online TrendsWeb StrategyWeb 2.0Online Marketing

How To Create Blog Posts That Attract Readers Add to My Brief

Benjamin Christie | 3/12/2008

By now we all understand the basic benefits blogging can bring to your site. The search engine optimisation gains alone should be enough to convince you to invest in this area. Once you’ve picked your platform and devised a clever name for your blog you’ll find your hardest task still awaits. What can you write about that users will actually want to read?

tags: Corporate BloggingWeb 2.0Web MarketingSEO

Using User Generated Content Add to My Brief

| 27/11/2008

When you need to increase your search engine optimisation, few strategies can ensure a wealth of frequently updated content like user generated content can.

tags: IssuesWeb 2.0SearchOnline Marketing

Why You Should Develop an Online Widget Add to My Brief

| 27/11/2008

You have probably heard the term Widget used more and more these days, but are you still left wondering what a widget is or why you should jump on the widget bandwagon?

tags: TechnologyWeb DesignWeb DevelopmentBusinessMediaViral MarketingWeb 2.0

What is a tag? Add to My Brief

| 27/11/2008

You’ve probably heard of tags being used on websites and blogs. In case you’ve never noticed them, you’ll find a list of tags at the bottom of each of our blog posts. You may wonder what purpose these tags serve.

tags: Web DesignWeb 2.0SearchWeb Marketing

Driving Sales via User Reviews Add to My Brief

Patrick Wong | 6/11/2008

There’s no question that customers like to shop online. Recent studies indicate that a majority of consumers also prefer to research products and services online through user reviews and comments. Would you prefer that consumers research products on your site where they can readily make a purchase or elsewhere where you risk losing the business?

tags: Online MarketingOnline TrendsWeb 2.0BusinessWeb Strategy

Using Facebook for Recruitment Add to My Brief

Gillian Lindsay | 5/11/2008

As your business grows so will your need for new employees. Without a doubt you will search for the most extraordinary candidates possible; just like every other company. If you need to locate and entice quality employees, especially the highly-sought, recent university graduate, you may want to consider a presence on Facebook.

tags: Online TrendsWeb 2.0Businessfacebook

What Can You Learn from BarackObama.com Add to My Brief

Robert Beerworth | 21/10/2008

The upcoming presidential election in the United States is the first since Web 2.0 technologies have become widely used. Although both candidates have embraced these features, Barack Obama’s online success has been unprecedented.

tags: Web DesignWeb 2.0Online TrendsOnline MarketingSocial BookmarkingWeb Strategy

Adding Twitter To Your Website Add to My Brief

Benjamin Christie | 13/10/2008

In the past, we’ve looked at how you can maximize the potential of Twitter for your business by following what your customers have to say about you. The next step is to maximize how you communicate with your users utilizing Twitter.

tags: Web 2.0Online TrendsTechnologyWeb Design

Recycling with City of Sydney Council Add to My Brief

| 6/08/2008

As part of Wiliam’s ongoing work for the City of Sydney Council, we recently worked on the Zero Waste website. Zero Waste is an exciting initiative that aims to give people ideas on how to consume less and really think about how waste can be a valuable resource.

tags: Web 2.0Web DesignFlash Animation

Affiliate Marketing - Should you be considering it? Add to My Brief

| 1/08/2008

Wiliam is always looking for strategies to drive more relevant traffic to your site. Have you considered using affiliate or referral programs to drive conversions?

tags: Web 2.0Web StrategyOnline MarketingSEMSearch

Online Competitors - Who are they? Add to My Brief

| 28/07/2008

Whenever we kick off a website project with a new client, we ask them to identify their online competition. The response we get is almost always a list of local or Australian companies. But given the international audience provided by the Internet, the reality is that the contenders for that customer pool may be located in New Zealand, China or even London.

tags: Web 2.0Online MarketingWeb StrategySEO

Increasing Email Subscribers Add to My Brief

| 23/07/2008

Email subscriber lists are powerful marketing tools. They allow you to get your message to precisely to your target audience. But with customers becoming more and more leery of spam, the challenge has become how to get people to sign up.

tags: Web 2.0Online MarketingEmail Marketing

Strategy for Writing Blog Content Add to My Brief

| 18/07/2008

Sometimes it’s not what you write about – it’s how that presents a big challenge. Finding the right tone, approach, and style to attract the right audience is part science, part art.

tags: Web 2.0Corporate BloggingOnline Marketing

Publishing Your Website Offline Add to My Brief

| 17/07/2008

It’s amazing how often you’ll be given a business card and find that the company’s website address isn’t included. An online presence is an integral part of a brand;in fact, for a growing segment of the population, the website is theprimary source of information about a company so it is critical that it’s highlighted on all company communications.

tags: Web 2.0Online MarketingBusiness

Get your staff blogging! Add to My Brief

| 16/07/2008

Google’s blog is written by staff throughout the company. Could your company do the same? Could your product manager or brand manager be the best source for articulating the products they work with?

tags: Web 2.0Web StrategyOnline Marketing

Running Urchin VS Google Analytics Add to My Brief

| 15/07/2008

We were asked by a client recently to evaluate Urchin vs Google Analytics and provide analysis of each application. Both are web statistics programs owned and presented by Google, and discerning which is the right fit for your company can take some digging.

tags: Web 2.0Online Trends

Do you have a Purple Cow website? Add to My Brief

| 14/07/2008

This is the story that Seth Godin tells in his book, Purple Cow; you’re driving along and the countryside is lovely. Look! There’s some cows, bucolic and charming. And over there, some more cows. Eventually, you just don’t see the cows anymore. They fade into the landscape – which has gone from pretty to pretty boring. But imagine driving past a purple cow. Now that would recapture your interest in a big way, wouldn’t it?

tags: Web 2.0Web StrategyWeb DesignOnline Marketing

Using competitions to drive traffic Add to My Brief

| 11/07/2008

Running a competition is a quick way to drive traffic to your site. Prizes can be as varied as one of your company’s goods and services to something incredibly lavish. Assuming the marketing is well done, the larger the giveaway – the more traffic you’ll drive to your website.

tags: Web 2.0Online MarketingWeb Strategy

Coupons for Ecommerce Sites Add to My Brief

| 10/07/2008

How often have you gotten to the end of an ecommerce transaction, seen the box for entering a coupon code, and realized you don’t have one? If you’ve cancelled the sale, or worse - been the vendor who has had the sale cancelled, then you know how important coupon codes are becoming as incentives to close the sale.

tags: Web 2.0Online Marketing

Tactics: Improving your Bounce Rate Add to My Brief

| 9/07/2008

Once a customer launches a website, the first question is usually; “How do I know it’s successful?”

tags: Web DesignSEOWeb 2.0

Website-to-CRM lead automation Add to My Brief

| 8/07/2008

One of the requests we are receiving more and more is to engineer the ability for our clients to have their web generated leads directly added to their Microsoft Dynamics CRM(Customer Relationship Management) software, Salesforce or other CRM

tags: Web 2.0Web DesignSalesCRM

Twitter – Maximizing its Potential for Business Add to My Brief

| 2/07/2008

Twitter.com, as we’ve said, is the tactic of zeitgeist. It’s the technological equivalent of haiku: tiny fragments that stimulate immediate interest in a greater picture.

tags: Web 2.0BusinessOnline Trends

Decluttering Your Website – When Having it All is Too Much. Add to My Brief

| 2/07/2008

One of the biggest problems customers can face with designing their website is the desire to have it all. From LinkedIn and Facebook profiles to Twitter updates and photo streams, employee blogs and charity microsites. The result is sometimes a cluttered jumble that doesn’t resonate with the online audience – in fact, it can drive them – and their business - away.

tags: Web 2.0Web DesignTechnologyUsability

Applications for the 3GiPhone Add to My Brief

| 1/07/2008

With the recent launch of Apple’s 3rd Generation (3G) iPhone, many of our customers have been interested in discussing in-house applications for it. With download speeds that near those of WiFi and several design enhancements, using the new iPhone as a way to engage customers with free content is a very attractive marketing option – and companies want to be quick to take advantage.

tags: Web 2.0Web DesignTechnologyMedia

Embedding PowerPoint into your Website? Add to My Brief

| 30/06/2008

PowerPoint is the leading business software for presentations. It has become ubiquitous in most corporate meetings. But why keep such an extraordinary wealth of information locked inside the conference?

tags: TechnologyBusinessMediaWeb 2.0Online Trends

Linkedin for Business Add to My Brief

| 30/06/2008

While the attention is on Facebook, another social networking site has been growing faster and gathering a powerful community of users. LinkedIn has distinguished itself as the Internet gathering place for professionals.

tags: Web 2.0Web DesignMediaBusinessOnline Trends

Blog Ideas to Drive Traffic Add to My Brief

| 12/06/2008

There is a marketing adage that says that people don’t want to be ‘sold to’ – they want to be ‘communicated with’. A blog is the perfect platform to have this conversation with both existing and potential customers.

tags: Corporate BloggingOnline TrendsWeb 2.0

Building your website’s traffic strategy Add to My Brief

| 12/06/2008

The most successful clients are those that start planning their traffic strategy about 75% through the web development. The strategy can have many moving parts, depending on the goals of the site. Here are some ideas that can help.

tags: Online TrendsSydney Web DesignWeb 2.0Common Sense

Use Mapping to help customers find you Add to My Brief

| 14/05/2008

Want to show customers on your website exactly where you’re located? You can, with a customized map from Yahoo™ or Google™!

tags: Web 2.0Online TrendsSearch

Video content brings traffic Add to My Brief

Robert Beerworth | 23/04/2008

Video content provides that fresh, interactive experience visitors are looking for. Additionally, video adds a lot more punch to promotions and marketing campaigns.

tags: Web 2.0Online TrendsMedia

Flash application development for Facebook Add to My Brief

Gabriel Muller | 23/04/2008

Many of the recent Facebook applications we’ve designed are Flash applications that were made to operate in the Facebook environment. These can greatly increase traffic if developed for your website.

tags: Online Trendsfacebook applicationsWeb 2.0

Has Social Networking blurred the line between Blog and CMS systems? Add to My Brief

| 9/04/2008

We are starting to see a convergance between Content Management Systems such as Sitedock and Blog systems such as Wordpress driven by a need to leverage social networking to achieve a greater market share.

tags: TechnologyWeb DevelopmentWeb 2.0

Namesqueeze Pages, Could they work for your company’s site? Add to My Brief

| 26/03/2008

When thinking about the design of your company’s site, one of the components you may consider is a Namesqueeze page. It’s a device meant to capture opt-in emails for future marketing campaigns.

tags: Web 2.0Online TrendsCorporate Blogging

Why A Facebook Application is Good Marketing Add to My Brief

| 13/03/2008

While marketing firms hunt for new methodologies to target specific demographics, the members of Facebook almost obsessively self-define. This results in an abundant, well-articulated and international pool of potential customers.The question is how to reach them. The answer is by building a Facebook application.

tags: Web 2.0facebook applicationsfacebook

Daft Punk Add to My Brief

| 18/01/2008

Vince from our web development team noticed that our Facebook Application was being used by Daft Punk.

tags: facebook applicationsfacebookWeb 2.0

Web Strategy 2008 Add to My Brief

Benjamin Christie | 9/01/2008

For most businesses, January is often a quiet time when you get some solid work and planning done for the year. You’re probably thinking about what promotions or events you’ll run or even pondering how you’ll achieve your KPIs. Do you actually plan your strategy on online for the year? Do you create an annual web strategy and review every month? If not, here are 12 ideas (one per month) to ensure your website stays top of mind throughout the year and not be forgotten.

tags: SEOTechnologyBusinessCorporate BloggingWeb 2.0Melbourne Web Design

Building the best websites Add to My Brief

Robert Beerworth | 29/11/2007

Dismiss any beliefs of what makes the best website. While there are no rules, in order to build the very best websites, your website should enhance users brand loyalty – your organisations online presence should compliment your offline endeavours.

tags: Web 2.0BusinessCorporate BloggingViral MarketingViral MarketingMelbourne Web DesignMelbourneWeb Design

Get the Goss – With Fox8’s Gossip Girl Facebook Application Add to My Brief

| 19/11/2007

Ever since Facebook flung opened its doors to developers, the social networking portal has added over 7,000 applications. Introducing the latest kid on the Facebook Application Platform – The Gossip Girl Facebook Application.

tags: Web 2.0Viral MarketingWeb DevelopmentOnline Trends

Wiliam: A Smart Company! Add to My Brief

| 8/11/2007

Wiliam was a-buzz this afternoon when a great article about our web design company and Managing Director- Robert Beerworth, was published on SmartCompany.com.au.

tags: MediaWeb 2.0Melbourne Web DesignMelbourneWeb Design

Can you Google My Space? Add to My Brief

| 2/11/2007

In a bid to dominate the social networking neighborhood, plans have been announced this week that sees Google and over a dozen other leading social networks team together in a bid to overtake rival Facebook. OpenSocial, the new joint social media venture with MySpace in addition to a collective of companies led by Google, will introduce standardised tools to allow software developers to write programs for the global social network.

tags: Web 2.0BusinessOnline Trends

Facebook; Windows of Opportunity for Microsoft Add to My Brief

| 25/10/2007

Facebook and Microsoft today announced a deal that could potentially revolutionise social networking. Software goliath Microsoft has signed on to invest $240 million into the social networking portal – currently the ninth most visited website in the US (according to Hitwise).

tags: Web 2.0Media

Online Lead Generation 2.0 Add to My Brief

| 23/10/2007

Networking is an essential skill for business managers, leaders and especially for entrepreneurs. Online lead generation is no different - encompassing all of the web’s functional applications. A basic online lead generation campaign has the ability to drive a torrent of traffic towards your website and has the potential to generate and dramatically increase your revenue.

tags: Web 2.0BusinessSEO MelbourneSearch Engine Optimisation MelbourneSEO

Wiliam’s Pink Ribbon Breakfast Add to My Brief

| 22/10/2007

With breast cancer rates increasing dramatically from 5,000 a year to 12,000, Wiliam staff felt it was vital that we band together for Wiliam’s Pink Ribbon breakfast - to demonstrate our continual support and raise funds for crucial funds into breast cancer research.

tags: Web 2.0Clients

Benefits of RSS advertising Add to My Brief

| 12/10/2007

Why RSS advertising? Users are subscribing to RSS Feeds thick and fast - making RSS advertisements easy to track and effective in enabling organisations to measure success. It’s reasonably low-cost and can generate higher click-through rates than most forms of online advertising.

tags: Viral MarketingWeb 2.0

Flog Your Blog on Facebook Add to My Brief

Robert Beerworth | 11/10/2007

One of the first Web 2.0 styled applications that has the capability to improve our social networking lives has arrived - The Blog RSS Feed Reader.

tags: Web 2.0Web DevelopmentViral Marketing

Top 5 Most Recommended Facebook Applications Add to My Brief

| 5/10/2007

More than 50 percent of Facebook users return to the site each day, providing unparalleled distribution potential for applications and the opportunity to build a business that is highly relevant to people’s lives. Undoubtly creating your own business branded Facebook Application is an extremely powerful online marketing commodity.

tags: Web 2.0Web Development

Election 2.0 Add to My Brief

| 4/10/2007

The massive growth of Web 2.0 has transformed the internet into a 2 way user generated phenomenon - and is now host to new wave of interactive election coverage.

tags: Web 2.0Web Development

Lead generation - converting sales leads Add to My Brief

| 3/10/2007

Lead generation continues to be one of the main concerns for B2B (Business 2 Business) websites. According to statistics, users spend just 8 seconds scanning a web site landing page before leaving or deciding to explore further.

tags: Web 2.0Business

What is Pay Per Click Advertising? Add to My Brief

| 3/10/2007

Pay Per Click is an online advertising format that that allows you to buy your way to the top of search results pages. This tactical form of advertising permits you choose keywords or phrases you would like your site to be associated with when a search is performed.

tags: SEOWeb 2.0

What is Social Search? Add to My Brief

| 17/09/2007

Welcome to the next era in social media – social search. Social search is a basically a search engine that generates results corresponding with other users' interests based on social bookmarks, voting, tagging, news, pictures, videos and basically any activity of other likeminded users.

tags: Web 2.0Business

How to put the B in Buzz Monitoring Add to My Brief

| 17/09/2007

Statistics state that 45 percent of users online have created content. Web 2.0 has revolutionised the internet, highlighting the importance of user generated content because it essentially allows users to have a substantial input to your organisations branding.

tags: Web 2.0

Wiliam and educational web development Add to My Brief

| 14/09/2007

Wiliam recently designed an educational platform to provide interactive learning for Skwirk Interactive Schooling. We combined our skill, knowledge and understanding of the importance of education and used it to build an innovative solution.

tags: Web 2.0Web DevelopmentClients

Wiliam Guide 101: Why should we care about SEO? Add to My Brief

| 14/09/2007

When people hear the term ‘SEO’ they immediately shift in their seats. It sounds awfully technical. Is it just ‘super-highway mumbo-gumbo’ created by tech’s to confuse us mere mortals? Or is there a scientific art to it?

tags: SEOWeb 2.0

Crash course in writing successful blogs Add to My Brief

Tom Gregory | 10/09/2007

Find out the top 5 tips to writing a successful blog.

tags: Corporate BloggingOnline TrendsWeb 2.0SEO MelbourneSearch Engine Optimisation MelbourneSEO

Combining video content with SEO Add to My Brief

| 6/09/2007

As a great selling point, organisations can use a creative, cleverly marketed video package to demonstrate and display your product or service. Optimised content entices users to your web site and increase the average time spent browsing your web site.

tags: TechnologySEOPodcastsOnline TrendsWeb 2.0

What does web 2.0 mean to my business ? Add to My Brief

| 5/09/2007

Trends are fantastic and the internet has taken hold of the iconic web 2.0 phenomenon like the drop-shadow of an e-Fish to Water; luckily for web design firms across the world, a new era of web 2.0 design and web 2.0 development has ensued.

tags: Web 2.0BusinessWeb DesignTechnologyOnline TrendsMelbourne Web DesignMelbourne

The benefits of blogging and its acceptance as a form of mainstream media Add to My Brief

| 3/09/2007

There has been growing acceptance and awareness of the terms blogs and blogging. An article on Tech.Blorge.com revealed that 80% of Americans are aware of blogs and visit blogs on a regular basis.

tags: TechnologyBusinessCorporate BloggingWeb 2.0

Social Networking, how advertising is bringing in the profits Add to My Brief

| 29/08/2007

A report from eMarketer outlined the predicted increase in advertising revenue generated by social networking websites such as MySpace and Facebook. MySpace recorded an annual profit of $440 million for the year ending on June 30th.

tags: Online TrendsWeb 2.0TechnologyViral Marketing

Facebook Social Media Optimisation Add to My Brief

| 27/08/2007

Developing Facebook applications is amongst one of the many Social Media Optimisation services Wiliam can implement to extend your business brand.

tags: SEOBusinessOnline TrendsWeb 2.0

Social Networking, Web 2.0 is it Dangerous for School Children Add to My Brief

| 10/08/2007

A recent article on techdirt Shocker: School Boards Notice That The Internet Isn’t Dangerous outline that much of the political hype and the passing of the new Deleting Online Predators Action (DOPA) is an exaggeration of the threat the internet poses on school children.

tags: Web 2.0Online TrendsCommon SenseMedia

Web Design, Social Networking the Great Divide Add to My Brief

| 2/07/2007

An article on BBC News, Social sites reveal class divide illustrated that just like the real world, social networking websites are showing signs of social divide, class and societal values.

tags: TechnologyViral MarketingOnline TrendsWeb 2.0

Apple’s Safari 3 Browser for PC - First Impressions Add to My Brief

| 22/06/2007

With the hot news of Apple releasing Safari For the PC, we take a look at how this new browser performs against the market leaders.

tags: TechnologyOnline TrendsProgrammingWeb 2.0

Australian Political Blogging and the Benefits Add to My Brief

| 6/06/2007

In the past 6 months Wiliam web design (Sydney) has noticed a trend amongst Australian politicians. Many have come to realise the benefits of blogging and Web 2.0 technologies. Why is that?

tags: Web 2.0Corporate BloggingOnline TrendsSEO MelbourneSearch Engine Optimisation MelbourneSEO

literature and Web2.0 Add to My Brief

Dominic Main | 5/06/2007

Oprah’s book club continues to strengthen its reputation by offering free membership and the opportunity for users “with access to benefits such as online discussion groups, reading questions and Q&A sessions with the author.1” (To join, log onto www.oprah.com/bookclub.)

tags: Web 2.0Online TrendsMedia

Web for charity Add to My Brief

Dominic Main | 5/06/2007

Charities such as the National Breast Cancer Foundation in Australia report excellent responses to and beneficial results from their Web site.

tags: Web 2.0Web Design

Why is Web 2.0 important for corporate websites Add to My Brief

| 22/05/2007

A recent article in the SMH titled It’s web take 2.0 confirms what we have been telling our clients for a very long time. When considering your next web design project or the upgrade of your current website, it is important to keep in mind the differences and advantages of a Web 2.0 website.

tags: BusinessCorporate BloggingOnline TrendsWeb 2.0Melbourne Web DesignMelbourne

web 2.0 websites outsell salespeople Add to My Brief

| 9/05/2007

Web 2.0 online marketing and corporate blogging are no longer hit and miss methods; they form a systematic, scientific and sustainable method of growing your business whilst at the same time educating your target market.

tags: SEOWeb 2.0Email MarketingOnline TrendsBusiness

10 tips to developing a successful intranet solution Add to My Brief

| 8/05/2007



The best strategies for developing an intranet solution become less and less clear the bigger the organisation becomes. The evitable intranet project that is correctly undergone by most large organisiations in an attempt to improve efficiency, is patched together in a scattered manner with different divisions creating their own areas and little coordination or experience.

tags: Web DevelopmentWeb 2.0Web DesignTechnologyMelbourne Web DesignMelbourne

Design and Development of a Web 2.0 classic Add to My Brief

| 7/05/2007

Wiliam has just lauched it's new website, built using cutting edge Web 2.0 technology, combined with truly breathtaking designs.

tags: TechnologyWeb DesignWeb DevelopmentClientsCSSProgrammingWeb 2.0SEO MelbourneSearch Engine Optimisation MelbourneSEO

Website design for a growing Chinese Audience Add to My Brief

| 7/05/2007

Similarly to many Asian countries, the Chinese audience loves highly interactive websites and web 2.0 functionality allowing them to be more involved in the website. Examples of such features and functionality include blogs, forums and the ability to rate products and send information to their friends.

tags: Web DesignWeb DevelopmentWeb 2.0Online TrendsViral Marketing

We’re here for the long haul – the changing face of Web Services Add to My Brief

| 20/03/2007

Complacency is a killer when it comes to retaining your competitive position online. The past 18 months has seen a significant increase in the adoption of technologies and techniques that only last year, were perceived by some as “never going to catch on”.

tags: Web DesignTechnologyOnline TrendsCorporate BloggingEmail MarketingWeb 2.0Melbourne Web DesignMelbourne

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