What you need from your web design company

Websites are no longer seen as just online business cards; instead they are expected to provide an engaging user experience. When accessing a company's website, a consumer should get an informative and rounded view of the company and develop confidence to initiate further engagement.

Some of the essential elements to consider when designing and developing a website:

 * An online business strategy
 * User profiling
 * Competition analysis
 * Site promotion
 * Conversion strategy

Web design / development companies need to have an extensive set of professional disciplines within their structure in order to provide you with a well matched interactive experience for your business. To obtain value for the time and money you invest into your next project you will need to ensure quality is delivered. When researching for a web design and development company to work with make sure they have:

1. Information Architects
2. A team of Designers (nothing is worse then one designer working in a bubble)
3. A good sized development team
4. Staff who are passionate about the industry they are working in