This is why you need a good Mobile eCommerce Website better than a hot girlfriend
Dear reader, please close your eyes and think back to while you were on your way to work this morning, how many people were playing with their smartphones.
Nearly everyone? Some playing music, others reading emails or checking in on their virtual social life, some of them checking their favourite mobile eCommerce site for last minute presents for Christmas.
But don’t just take your morning as proof, here’s a few stats to confirm that we live in the smartphone era.
Over 16.2 million people have access to internet in Australia (nearly 70% of the population), around 48% of Australians aged 16 years and above own a smartphone (from 35% in 2011), and tablets are not far behind with 18% of Australian households now owning at least one tablet device, forecasted to reach 39% of homes by 2013.
Impressive, isn’t it?
And back on the Christmas front, a huge 1.3 million Australian smartphone owners are expected to shop via their mobile this festive season.
Now that you are aware of these numbers, are you and your business taking advantage of them? Or are you missing the boat and losing money?
Twelve years ago, when I started working on web development, a lot of people asked me “Should I get a website?”. How funny does this question sound today?
Now many ask me if they should get a mobile website. I believe you know the answer...
“The future is a process, not a destination.”
BRUCE STERLING
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