What rhymes with hell?
While browsing this morning, I was most amused at a very to-the-point Sun Microsystems banner ad:
Our competitor's servers are hot and slow.
No wonder their name rhymes with hell.
The new industry standard x64 servers from sun.
We worked on a viral marketing campaign with Sun a few years back promoting the concept of Server Consolidation, though I don't recall taking any shots at poor Dell! Nonetheless, nice to see tongue in cheek advertising can translate to banner advertising.