M-Commerce vs. E-Commerce
Leaving your smartphone at home today is like leaving the house without your shoes on. It’s oddly unsettling and anyone in this situation would likely feel a little lost until they get the device back in their hands. It’s undeniable that smartphone has become an integral part of our everyday lives.
Recently PayPal has released a research report about global mobile commerce (m-commerce). In examining the online shopping habits of 17,600 consumers in 22 countries, the data shows that mobile commerce is growing at three times the rate of e-commerce. Between 2013 and 2016, the multi-country average compound annual growth rate for mobile commerce is projected to be 42 percent, toppling e-commerce’s same growth rate at 13 percent.
Interested in growing your sales via international selling and tapping into the mobile market?
Hot Tip: Design Mobile-friendly websites ensure greater usability across a wide range of devices
Some webmasters will design a website that looks great on a desktop computer, but then appears completely jumbled on a smartphone. You wouldn't want your mobile visitors to struggle with manipulating horizontal and vertical scroll bars just to see the full web page. Even worse is if your site has e-commerce functions that are incompatible with mobile devices, which could translate into lost sales and missed lead generation opportunities.
