Viral Marketing

Most recent blogs in the Viral Marketing category

Robert Beerworth Team : Web Strategy Featured

I love you like a fat lady loves apples

Gamification really could be about games if content marketing and content strategy keep advancing the way they are.

Josh Shardlow

The unstoppable rise of video content

It’s time to realise that if you’re not using video as a part of your online content strategy, your website is not realising its full conversion potential.

Bess Batterham

"It's a Bess thing"

Merchandise companies are targeting potential buyers with name-custom clothes on Facebook, but how are they finding us?

Vince Scordino

Deal a Day Websites

Well it’s fairly self-explanatory; a deal a day is website is just that – a website that promotes and sells a new, greatly discounted product each day.

Sticky Content - Does Your Site Stick?

Sticky content is a term referring to content published and used to grab the attention of visitors for extended periods of time. Webmasters set out to achieve a sticky website with attractive content in order to build up a community of returning visitors.

Stop Wasting Time Offline

A few months ago on the Saturday before the American Superbowl I headed to New Jersey to meet with Gary Vaynerchuk of Wine Library TV fame. I was there to record a video for his daily wine video which is filmed at his Wine Store and is watched by tens of thousands (if not hundreds of thousands) of people each day.

Communities Are The Way To Build Success

What does interest me is a rich variety of information and a like-minded community to discuss it with. The explosion in popularity in social networking just reinforces the fact that we are social creatures and we like to digest and relate information communally. We like to contribute and we have a suspicion of one-way communication.

Twitter: making your 140 characters count

You’ve signed up for a Twitter account, declared yourself present in a mere 140 characters and now what?

The power of video marketing, a look at BlendTec

Have you ever considered using online video as a form of marketing for your products or services? Most people have at one point or another, yet most will fail to ever put their ideas into reality.

Wiliam Staff

Why You Should Develop an Online Widget

You have probably heard the term Widget used more and more these days, but are you still left wondering what a widget is or why you should jump on the widget bandwagon?

Developing an Online Video Strategy

Since you have already invested in the costs of developing media, it only makes sense to consider stretching that investment with an online campaign. Below are a few options for sharing your videos...

Wiliam Staff

Should You Consider Social Bookmarking Links?

Is social bookmarking more than just a convenient way to access your bookmarks from any computer or can it be harnessed to drive huge amounts of traffic to your site?

Wiliam Staff

Social Networking - Trend or Fad?

Social networking can be a powerful medium to create brand dialogues - as has been proven by iconic Aussie brands such as Tim Tams, Breville, Vegemite... A business must identify the fit between their target audience and their chosen method of communication.

Wiliam Staff

The Tiered Approach: Who Social Networking campaigns reach – and who they don’t

Building social networking strategies is necessary for successful online marketing. However, as many companies are finding – one size doesn’t fit all.

Brainstorming a Viral Flash Game

Creating a viral flash game to inspire and attract players demands imagination, technological savvy, and spirit.

Starting Email Marketing

Email Marketing has much to offer a company’s marketing program. It is an instantaneous, low-cost, and Green direct promotional method.

Wiliam Staff

Getting the most from Google AdWords

The buy-in for Google Adwords can be very low and yield massive results. This is the allure that has made their Pay Per Click (PPC) campaign so overwhelmingly popular.

Wiliam Staff

Developing an Online Advertising Plan

A focused online advertising plan is designed to take full advantage of the global Internet audience. The goals are to build your company’s brand awareness, to attract potential customers to your site, and ultimately to increase your company’s sales.

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