SEM
Most recent blogs in the SEM category
22Oct2013
Are people truly Altruistic? Tips for donating online
Tips you need to know for donating online.
18Oct2010
Pay per click marketing, Organic or both?
What should your business focus on? Pay per click, organic search or both? We look at the difference and the pro's and cons
4Jun2010
Refine your AdWords keywords to get a stronger response
A look at the power of keywords and how they can make or break your SEM campaign.
13May2010
Landing pages increase your PPC conversion rates
Aggressive & sales oriented landing pages will dramatically increase your potential for conversion.
7May2009
PPC Campaign Performance & Domain Names
Relevancy is regarded as a component of quality which in then improves the user browsing experience, an objective that all the major search engines strive to uphold.
15Sep2008
Adding Paid Search To Your Marketing Mix
Is your marketing strategy reaching its full potential? On the surface your strategy may appear comprehensive including TV commercials, print media and outdoor advertising. Perhaps you have expanded your efforts to include a well designed corporate website. Although the expectations of an online presence were high, the results are less than impressive.
1Aug2008
Affiliate Marketing - Should you be considering it?
Wiliam is always looking for strategies to drive more relevant traffic to your site. Have you considered using affiliate or referral programs to drive conversions?
19Jun2008
Google AdWords: Quality vs Big Wallet
Ever wondered how Google AdWords works out which position your ads will get and how much CPC you pay for that position? Is it the one with the biggest wallet that comes first? In some circumstances you can pay less than the competitors for a keyword and still have your ad rank higher in paid search. See this happens below.
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