Applications for the 3GiPhone
With the recent launch of Apple’s 3rd Generation (3G) iPhone, many of our customers have been interested in discussing in-house applications for it. With download speeds that near those of WiFi and several design enhancements, using the new iPhone as a way to engage customers with free content is a very attractive marketing option – and companies want to be quick to take advantage.
Apple itself has recognized the demand for iPhone applications and launched an apps store to feature the programs their developers have come up with. The options available are as far flung as games, interfaces to the most popular social networking sites, and the highly anticipated “Cow Music”– which lets iPhone users play the piano, drums, and mix instrumental tracks.
Customized iPhone applications have been around almost as long as the iPhone itself. Within months of its first release, the first customized application for the allowed users to create customer ring tones.
A designer can work with you to tailor these kinds of applications as a free offering to iPhone users, giving you access to a broad new audience. Games, widgets, theme sets and skins, apps that make multimedia available to the iPhone, even applications that highlight certain stores on the GPS locator – all are great ways to engage iPhone users to your brand and your company.
