Do you have a Purple Cow website?
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Blogs
407
| 14/07/2008
This is the story that Seth Godin tells in his book, Purple Cow; you’re driving along and the countryside is lovely. Look! There’s some cows, bucolic and charming. And over there, some more cows. Eventually, you just don’t see the cows anymore. They fade into the landscape – which has gone from pretty to pretty boring.
But imagine driving past a purple cow. Now that would recapture your interest in a big way, wouldn’t it?
tags:
Web 2.0
,
Web Strategy
,
Web Design
,
Online Marketing
Tactics: Improving your Bounce Rate
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Blogs
402
| 9/07/2008
Once a customer launches a website, the first question is usually; “How do I know it’s successful?”
tags:
Web Design
,
SEO
,
Web 2.0
Website-to-CRM lead automation
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Blogs
403
| 8/07/2008
One of the requests we are receiving more and more is to engineer the ability for our clients to have their web generated leads directly added to their Microsoft Dynamics CRM(Customer Relationship Management) software, Salesforce or other CRM
tags:
Web 2.0
,
Web Design
,
Sales
,
CRM
Decluttering Your Website – When Having it All is Too Much.
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Blogs
400
| 2/07/2008
One of the biggest problems customers can face with designing their website is the desire to have it all. From LinkedIn and Facebook profiles to Twitter updates and photo streams, employee blogs and charity microsites. The result is sometimes a cluttered jumble that doesn’t resonate with the online audience – in fact, it can drive them – and their business - away.
tags:
Web 2.0
,
Web Design
,
Technology
,
Usability
Applications for the 3GiPhone
%2fblog.aspx%3fblogid%3d398
Blogs
398
| 1/07/2008
With the recent launch of Apple’s 3rd Generation (3G) iPhone, many of our customers have been interested in discussing in-house applications for it. With download speeds that near those of WiFi and several design enhancements, using the new iPhone as a way to engage customers with free content is a very attractive marketing option – and companies want to be quick to take advantage.
tags:
Web 2.0
,
Web Design
,
Technology
,
Media
Linkedin for Business
%2fblog.aspx%3fblogid%3d397
Blogs
397
| 30/06/2008
While the attention is on Facebook, another social networking site has been growing faster and gathering a powerful community of users. LinkedIn has distinguished itself as the Internet gathering place for professionals.
tags:
Web 2.0
,
Web Design
,
Media
,
Business
,
Online Trends
Conversion Rate Optimization – How to increase Conversion Rate, Sales & Leads
%2fblog.aspx%3fblogid%3d395
Blogs
395
David Cheng | 20/06/2008
A recent meeting with Google Australia has revealed vital insights into the capabilities of Google Adwords in analysis and optimization.
Websites for all businesses should be treated as an investment. Like any investment, its continuous maintenance & evaluation can help it grow and mature; with the ultimate aim to achieve 100% conversion rate.
tags:
SEO
,
Web Development
,
Web Development
,
Web Design
,
Usability
,
Business
Content vs Design
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Blogs
387
| 29/05/2008
Ask an experienced website designer which comes first - content or design. The answer will be clear and decisive; in the online world, an effective website’s design will always serve the content.
tags:
Web Design
,
Issues
The Best Footer Designs
%2fblog.aspx%3fblogid%3d375
Blogs
375
David Cheng | 23/04/2008
Once the afterthought of website design, recently there has been a Footer revival. The real estate at the bottom of a web page is now being utilized as more than just polish on the apple.
tags:
Web Design
,
Online Trends
,
Search Engine Optimisation Sydney
,
Issues
Brainstorming a Viral Flash Game
%2fblog.aspx%3fblogid%3d376
Blogs
376
Martin Wicyniak | 23/04/2008
Creating a viral flash game to inspire and attract players demands imagination, technological savvy, and spirit.
tags:
Web Development
,
Viral Marketing
,
Web Design
Why You Should Optimize Your Website for RSS
%2fblog.aspx%3fblogid%3d377
Blogs
377
Luke Manion | 23/04/2008
Like a newspaper or magazine gathers articles for readers, Internet denizens have taken to using programs that collect dynamic content of their favourite sites. This allows them to do create a single page that scans a list of websites to either previews fresh content or even provide entire articles.
tags:
Web Design
,
Online Trends
,
Search Engine Optimisation Sydney
Building A Website Marketing Plan
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Blogs
378
Ben Finkel | 23/04/2008
A website marketing plan is your roadmap to long-term success. It’s a highly detailed, well-researched document that sets goals, provides directions, and defines the website’s strategy over time.
tags:
Web Design
,
Web Development
,
Melbourne Web Design
,
Business
,
Common Sense
,
Finance
Choosing a Content Management System
%2fblog.aspx%3fblogid%3d351
Blogs
351
Liza Seville | 17/03/2008
Nearly all professional websites employ a Content Management System (CMS) to manage their web content. A CMS can store, version, publish, organize, and control all the information published, so choosing the right one is important.
tags:
Web Design
,
Web Development
Getty gets gobbled
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Blogs
348
Adam Tedeschi | 11/03/2008
In a move set to stabilise the foundations of creative stock providers; online giant Getty Images has been acquired by private equity and investment firm; Hellman and Friedman on the 25th February 2008
tags:
Web Design
,
Business
,
Online Trends
10 complaints the customers have about the design of corporate web sites
%2fblog.aspx%3fblogid%3d342
Blogs
342
Luke Manion | 10/03/2008
Your website is your corporate presence to the online word, available any time from anywhere. It’s critical that it makes the impression you want to give.
tags:
Web Design
,
Corporate Blogging
,
Issues
,
Sydney Web Design
,
Melbourne Web Design
,
Business
Wiliam’s dictionary of web design part one
%2fblog.aspx%3fblogid%3d344
Blogs
344
Cheb Dagher | 10/03/2008
In not so successfully trying to avoid the cliché that the web design industry can sometimes be a tsunami in the great ocean that is the World Wide Web – Wiliam is pleased to present an A-Z listing of popular web design buzzwords. We’ve searched high and low; even as far as under our desks and on our office dog – to come up with the most bizarre, over-used yet under-explained – and sometimes even confusing buzzwords used in the web industry.
tags:
Web Design
,
Web Development
,
Technology
,
Common Sense
Website maintenance tips from Wiliam
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Blogs
343
Cheb Dagher | 26/02/2008
So you've got your website designed, what now? Here are some website maintanance tips from WIliam to help keep your site current, fresh and informative.
tags:
Web Design
,
Web Development
,
Sydney Web Design
,
Common Sense
,
Management
10 things every accounting firm website needs
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Blogs
341
Benjamin Christie | 21/02/2008
So what makes your accounting website different to the next? Here are ten great ideas to increase traffic, bring in new clients and find new accounting staff.
tags:
Web Design
,
Business
,
Corporate Blogging
,
Email Marketing
,
SEO
Choosing the Best Domain Name
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Blogs
340
| 31/01/2008
Choosing the best domain is something that our clients constantly ask us about. Here at Wiliam we regularly work on both new product sites and new web start-ups so having the right domain name is essential. So, with that in mind, here are some recommendations and things you should consider before clicking the purchase button on your next domain name.
tags:
Business
,
Web Design
,
Web Development
How Persuasive is Your Website?
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Blogs
334
Ben Finkel | 17/01/2008
Creating a website requires a customer-centric focus and a strategy that works towards ensuring your customers maximise their time on your site.
tags:
Web Design
,
Melbourne Web Design
,
Melbourne
,
Business
Web Design Melbourne Style
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Blogs
331
Radica Raeves | 4/12/2007
In any creative job, whether it’s copywriting or web design or whatever, you can find yourself lacking instant inspiration. Ask any web designer or creative artist, they’ll probably have a couple of “hit the wall” stories.
tags:
Melbourne Web Design
,
Melbourne
,
Web Design
Building the best websites
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Blogs
329
Robert Beerworth | 29/11/2007
Dismiss any beliefs of what makes the best website. While there are no rules, in order to build the very best websites, your website should enhance users brand loyalty – your organisations online presence should compliment your offline endeavours.
tags:
Web 2.0
,
Business
,
Corporate Blogging
,
Viral Marketing
,
Viral Marketing
,
Melbourne Web Design
,
Melbourne
,
Web Design
Wiliam: A Smart Company!
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Blogs
321
Jake Challenor | 8/11/2007
Wiliam was a-buzz this afternoon when a great article about our web design company and Managing Director- Robert Beerworth, was published on SmartCompany.com.au.
tags:
Media
,
Web 2.0
,
Melbourne Web Design
,
Melbourne
,
Web Design
Database Driven Web Site
%2fblog.aspx%3fblogid%3d306
Blogs
306
Hannah Therese | 3/10/2007
Database development is a significant part of contemporary web design and development. Web sites that contain significant functionality – such as membership profiles and dynamic personalisation – often require data-design know-how.
tags:
Web Development
,
Programming
,
Web Design
,
Melbourne Web Design
,
Melbourne
.NET and Data Modeling
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Blogs
305
James Cox | 3/10/2007
When a web development agency approaches a new website implementation on behalf of a client, they must bring a surprisingly wide set of expertise into play. Web site development is not just about programming or visual design
tags:
Technology
,
Web Design
,
Web Development
Top Five Tips for Choosing a Web Developer
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Blogs
304
Hannah Therese | 19/09/2007
There are several factors you need to consider when choosing the right web developer for you. Look at the web developer’s capability to construct the right web site in-line with your product, technical and artistic talents and coding skills that allow for search engine optimisation.
tags:
Technology
,
Web Design
,
Web Development
,
SEO Melbourne
,
Search Engine Optimisation Melbourne
,
SEO
What does web 2.0 mean to my business ?
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Blogs
292
James Cox | 5/09/2007
Trends are fantastic and the internet has taken hold of the iconic web 2.0 phenomenon like the drop-shadow of an e-Fish to Water; luckily for web design firms across the world, a new era of web 2.0 design and web 2.0 development has ensued.
tags:
Web 2.0
,
Business
,
Web Design
,
Technology
,
Online Trends
,
Melbourne Web Design
,
Melbourne
Web for charity
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Blogs
265
Dominic Main | 5/06/2007
Charities such as the National Breast Cancer Foundation in Australia report excellent responses to and beneficial results from their Web site.
tags:
Web 2.0
,
Web Design
10 tips to developing a successful intranet solution
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Blogs
254
James Cox | 8/05/2007
The best strategies for developing an intranet solution become less and less clear the bigger the organisation becomes. The evitable intranet project that is correctly undergone by most large organisiations in an attempt to improve efficiency, is patched together in a scattered manner with different divisions creating their own areas and little coordination or experience.
tags:
Web Development
,
Web 2.0
,
Web Design
,
Technology
,
Melbourne Web Design
,
Melbourne
Email Marketing Survey, how to make campaigns more effective
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Blogs
255
| 8/05/2007
What are the latest statistics from the Internet Retailer Email Marketing Survey and the techniques to improve the effectiveness of your next email marketing campaign
tags:
Technology
,
Business
,
Web Design
,
Online Trends
,
Email Marketing
,
Viral Marketing
Design and Development of a Web 2.0 classic
%2fblog.aspx%3fblogid%3d251
Blogs
251
Greg Brine | 7/05/2007
Wiliam has just lauched it's new website, built using cutting edge Web 2.0 technology, combined with truly breathtaking designs.
tags:
Technology
,
Web Design
,
Web Development
,
Clients
,
CSS
,
Programming
,
Web 2.0
,
SEO Melbourne
,
Search Engine Optimisation Melbourne
,
SEO
Website design for a growing Chinese Audience
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Blogs
252
James Cox | 7/05/2007
Similarly to many Asian countries, the Chinese audience loves highly interactive websites and web 2.0 functionality allowing them to be more involved in the website. Examples of such features and functionality include blogs, forums and the ability to rate products and send information to their friends.
tags:
Web Design
,
Web Development
,
Web 2.0
,
Online Trends
,
Viral Marketing
Choice Food for Kids Launches
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Blogs
248
| 2/05/2007
Choice launches its new ‘Food For Kids’ website designed and developed by Wiliam, the Food For Kids website provides reliable, reviews and expert advice on popular foods amongst Australian kids.
tags:
Clients
,
Web Design
Designing a Web 2.0 Website
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Blogs
245
| 25/04/2007
A recent article Web 2.0 how to design style guide illustrated some very good examples of design elements that form the Web 2.0 design trends. The following articles discusses some the of elements and examples of their application within Wiliam’s client projects.
tags:
Web Design
,
Online Trends
,
Melbourne Web Design
,