RSS Feeds: 10 Reasons Why Your New Company Website Has To Have It (0) Add to My Brief

Readers who subscribe to your website’s RSS feed are not just opting in to its updates, they are self-identifying their interest in your company. By tracking this list, you are building an invaluable list of contacts. Here are 10 reasons you should activate one for your new corporate website...

tags: Corporate BloggingTechnologyBusinessOnline Trends

Social Networking - Trend or Fad? (0) Add to My Brief

David Cheng | 9/07/2008

Social networking can be a powerful medium to create brand dialogues - as has been proven by iconic Aussie brands such as Tim Tams, Breville, Vegemite... A business must identify the fit between their target audience and their chosen method of communication.

tags: facebook applicationsTechnologyViral MarketingCorporate Blogging

Decluttering Your Website – When Having it All is Too Much. (0) Add to My Brief

| 2/07/2008

One of the biggest problems customers can face with designing their website is the desire to have it all. From LinkedIn and Facebook profiles to Twitter updates and photo streams, employee blogs and charity microsites. The result is sometimes a cluttered jumble that doesn’t resonate with the online audience – in fact, it can drive them – and their business - away.

tags: Web 2.0Web DesignTechnologyUsability

Applications for the 3GiPhone (0) Add to My Brief

| 1/07/2008

With the recent launch of Apple’s 3rd Generation (3G) iPhone, many of our customers have been interested in discussing in-house applications for it. With download speeds that near those of WiFi and several design enhancements, using the new iPhone as a way to engage customers with free content is a very attractive marketing option – and companies want to be quick to take advantage.

tags: Web 2.0Web DesignTechnologyMedia

Embedding PowerPoint into your Website? (0) Add to My Brief

| 30/06/2008

PowerPoint is the leading business software for presentations. It has become ubiquitous in most corporate meetings. But why keep such an extraordinary wealth of information locked inside the conference?

tags: TechnologyBusinessMediaWeb 2.0Online Trends

Google Analytics (0) Add to My Brief

Jason Deacon | 23/04/2008

Ever wondered how your company’s website fares against others in your industry? Google Analytics, a free service offered by Google, can provide detailed statistics about your website – including industry benchmarking that tells you exactly how your website compares.

tags: TechnologyOnline TrendsIssues

Google Mini Search (0) Add to My Brief

Greg Brine | 23/04/2008

Search is important on the Internet, shouldn’t it be important on your website or intranet? The Google Mini has been deployed on a wide range of websites built by Wiliam providing the best search in the world.

tags: SearchUsabilityTechnology

5 Ways to Go Green With Your Website (1) Add to My Brief

Luke Manion | 23/04/2008

Earth Day and other initiatives build awareness of how we can work to save resources, reduce waste, and recycle what is already in use. As you build and develop your company’s website, here are some ideas to ‘Go Green’.

tags: Sydney Web DesignOnline TrendsTechnology

Has Social Networking blurred the line between Blog and CMS systems? (1) Add to My Brief

| 9/04/2008

We are starting to see a convergance between Content Management Systems such as Sitedock and Blog systems such as Wordpress driven by a need to leverage social networking to achieve a greater market share.

tags: TechnologyWeb DevelopmentWeb 2.0

e-Commerce strategies (0) Add to My Brief

Sushiv Mathur | 17/03/2008

Electronic commerce, known as eCommerce, consists of the buying and selling of products or services over the Internet. It has exploded in popularity over recent years; almost all big retailers have an eCommerce presence. Due to its low headcount and overhead costs in comparison to physical shops, getting customers to do business via eCommerce is a financially advantageous preference.

tags: Web DevelopmentBusinessTechnology

Wiliam’s dictionary of web design part one (2) Add to My Brief

Cheb Dagher | 10/03/2008

In not so successfully trying to avoid the cliché that the web design industry can sometimes be a tsunami in the great ocean that is the World Wide Web – Wiliam is pleased to present an A-Z listing of popular web design buzzwords. We’ve searched high and low; even as far as under our desks and on our office dog – to come up with the most bizarre, over-used yet under-explained – and sometimes even confusing buzzwords used in the web industry.

tags: Web DesignWeb DevelopmentTechnologyCommon Sense

Web Strategy 2008 (1) Add to My Brief

Benjamin Christie | 9/01/2008

For most businesses, January is often a quiet time when you get some solid work and planning done for the year. You’re probably thinking about what promotions or events you’ll run or even pondering how you’ll achieve your KPIs. Do you actually plan your strategy on online for the year? Do you create an annual web strategy and review every month? If not, here are 12 ideas (one per month) to ensure your website stays top of mind throughout the year and not be forgotten.

tags: SEOTechnologyBusinessCorporate BloggingWeb 2.0Melbourne Web Design

.NET and Data Modeling (0) Add to My Brief

James Cox | 3/10/2007

When a web development agency approaches a new website implementation on behalf of a client, they must bring a surprisingly wide set of expertise into play. Web site development is not just about programming or visual design

tags: TechnologyWeb DesignWeb Development

Top Five Tips for Choosing a Web Developer (0) Add to My Brief

Hannah Therese | 19/09/2007

There are several factors you need to consider when choosing the right web developer for you. Look at the web developer’s capability to construct the right web site in-line with your product, technical and artistic talents and coding skills that allow for search engine optimisation.

tags: TechnologyWeb DesignWeb DevelopmentSEO MelbourneSearch Engine Optimisation MelbourneSEO

Combining video content with SEO (0) Add to My Brief

| 6/09/2007

As a great selling point, organisations can use a creative, cleverly marketed video package to demonstrate and display your product or service. Optimised content entices users to your web site and increase the average time spent browsing your web site.

tags: TechnologySEOPodcastsOnline TrendsWeb 2.0

What does web 2.0 mean to my business ? (2) Add to My Brief

James Cox | 5/09/2007

Trends are fantastic and the internet has taken hold of the iconic web 2.0 phenomenon like the drop-shadow of an e-Fish to Water; luckily for web design firms across the world, a new era of web 2.0 design and web 2.0 development has ensued.

tags: Web 2.0BusinessWeb DesignTechnologyOnline TrendsMelbourne Web DesignMelbourne

The benefits of blogging and its acceptance as a form of mainstream media (0) Add to My Brief

| 3/09/2007

There has been growing acceptance and awareness of the terms blogs and blogging. An article on Tech.Blorge.com revealed that 80% of Americans are aware of blogs and visit blogs on a regular basis.

tags: TechnologyBusinessCorporate BloggingWeb 2.0

Social Networking, how advertising is bringing in the profits (0) Add to My Brief

| 29/08/2007

A report from eMarketer outlined the predicted increase in advertising revenue generated by social networking websites such as MySpace and Facebook. MySpace recorded an annual profit of $440 million for the year ending on June 30th.

tags: Online TrendsWeb 2.0TechnologyViral Marketing

4 Things to Consider When Delivering Online Video Content (0) Add to My Brief

| 15/08/2007

Online video content offers great opportunities for companies to deliver to users a rewarding and engaging experience. With the continual uptake of broadband users it is a known fact that online video streaming and online video viewing will continue to rise.

tags: TechnologyBusinessWeb DevelopmentOnline TrendsCommon Sense

Gadget Guy TV Launches, Online Video Advertising On The Rise (0) Add to My Brief

| 27/07/2007

Last week Wiliam Web Design and the Gadget Guy launched Gadget Guy TV, featuring a comprehensive archive of all appearances of the Gadget Guy and special online only videos this website is an example of the growing trend of online videos and online video advertising.

tags: TechnologyOnline TrendsBusiness

Email Marketing, increasing click-through rates (1) Add to My Brief

| 5/07/2007

A recent article Button Vs. Links: Which Is The Call-to-Action Hero? interpreted several different online surveys and queried top online retailers in an attempt to draw conclusions between the use of buttons or links in an email as the primary call-to-action.

tags: Email MarketingTechnologyOnline TrendsCommon Sense

Web Design, Social Networking the Great Divide (1) Add to My Brief

| 2/07/2007

An article on BBC News, Social sites reveal class divide illustrated that just like the real world, social networking websites are showing signs of social divide, class and societal values.

tags: TechnologyViral MarketingOnline TrendsWeb 2.0

Apple’s Safari 3 Browser for PC - First Impressions (0) Add to My Brief

Greg Brine | 22/06/2007

With the hot news of Apple releasing Safari For the PC, we take a look at how this new browser performs against the market leaders.

tags: TechnologyOnline TrendsProgrammingWeb 2.0

Online set to take the title this year at local dealer level (1) Add to My Brief

| 25/05/2007

There is no doubt about it, 2007 is set to be a monumental year for Automotive online, a year that sees the end of the traditional, a year that sees the crowning of a new king.

tags: BusinessTechnologyClientsOnline TrendsOnline TrendsMelbourne Web DesignMelbourne

Google expands its empire and gains more advertising measurement tools (0) Add to My Brief

Dominic Main | 16/05/2007

John Davidson’s recent Australian Financial Review Article reports on Google’s acquisition of new on-line metrics capable advertising technology from DoubleClick.

tags: TechnologyBusinessOnline TrendsMedia

Microsoft and Google Compete (0) Add to My Brief

Dominic Main | 16/05/2007

John Davidson’s recent Australian Financial Review Article reveals that Microsoft, having failed to acquire DoubleClick recently (losing out in the bidding to Google,) had moved on to attempt a partnership with Yahoo! in order to strengthen its on-line advertising capabilities.

tags: TechnologyBusinessOnline TrendsIssues

10 tips to developing a successful intranet solution (0) Add to My Brief

James Cox | 8/05/2007



The best strategies for developing an intranet solution become less and less clear the bigger the organisation becomes. The evitable intranet project that is correctly undergone by most large organisiations in an attempt to improve efficiency, is patched together in a scattered manner with different divisions creating their own areas and little coordination or experience.

tags: Web DevelopmentWeb 2.0Web DesignTechnologyMelbourne Web DesignMelbourne

Email Marketing Survey, how to make campaigns more effective (0) Add to My Brief

| 8/05/2007

What are the latest statistics from the Internet Retailer Email Marketing Survey and the techniques to improve the effectiveness of your next email marketing campaign

tags: TechnologyBusinessWeb DesignOnline TrendsEmail MarketingViral Marketing

Design and Development of a Web 2.0 classic (0) Add to My Brief

Greg Brine | 7/05/2007

Wiliam has just lauched it's new website, built using cutting edge Web 2.0 technology, combined with truly breathtaking designs.

tags: TechnologyWeb DesignWeb DevelopmentClientsCSSProgrammingWeb 2.0SEO MelbourneSearch Engine Optimisation MelbourneSEO

Best New Technology Gadget Guy (0) Add to My Brief

| 4/05/2007

Gadget Guy wins Sun Microsystems IT Journalism Award for Best New Technology Title 2006

tags: TechnologyWeb DevelopmentBusinessClientsCSSProgramming

web 2.0 Shifts Paradigm for CIOs (0) Add to My Brief