Building your website’s traffic strategy (0) Add to My Brief

The most successful clients are those that start planning their traffic strategy about 75% through the web development. The strategy can have many moving parts, depending on the goals of the site. Here are some ideas that can help.

tags: Online TrendsSydney Web DesignWeb 2.0Common Sense

Never design before you know the content (1) Add to My Brief

Roslyn Zolandor | 14/05/2008

Clients are understandably eager to discuss design details right out of the box. But it is difficult to begin sketching together a page until the designer has a clear idea of what the content will be. And beware the designer that says differently.

tags: Sydney Web DesignCommon SenseIssues

5 things every Real Estate website needs (0) Add to My Brief

Luke Manion | 14/05/2008

So what makes your Real Estate website different to the next? Here are fivegreat ideas to increase traffic, bring in new clients and find new staff.

tags: Sydney Web DesignCommon SenseOnline TrendsBusiness

Building A Website Marketing Plan (0) Add to My Brief

Ben Finkel | 23/04/2008

A website marketing plan is your roadmap to long-term success. It’s a highly detailed, well-researched document that sets goals, provides directions, and defines the website’s strategy over time.

tags: Web DesignWeb DevelopmentMelbourne Web DesignBusinessCommon SenseFinance

Wiliam’s dictionary of web design part one (2) Add to My Brief

Cheb Dagher | 10/03/2008

In not so successfully trying to avoid the cliché that the web design industry can sometimes be a tsunami in the great ocean that is the World Wide Web – Wiliam is pleased to present an A-Z listing of popular web design buzzwords. We’ve searched high and low; even as far as under our desks and on our office dog – to come up with the most bizarre, over-used yet under-explained – and sometimes even confusing buzzwords used in the web industry.

tags: Web DesignWeb DevelopmentTechnologyCommon Sense

Website maintenance tips from Wiliam (1) Add to My Brief

Cheb Dagher | 26/02/2008

So you've got your website designed, what now? Here are some website maintanance tips from WIliam to help keep your site current, fresh and informative.

tags: Web DesignWeb DevelopmentSydney Web DesignCommon SenseManagement

Online eCommerce on the rise! (0) Add to My Brief

| 23/08/2007

An article published on The Register ‘UK eCommerce breaks the 4 billion a month’ detailed the 80% increase in online sales in the month of July compared to last year, according to a study by IMRG.

tags: BusinessCommon SenseOnline Trends

4 Things to Consider When Delivering Online Video Content (0) Add to My Brief

| 15/08/2007

Online video content offers great opportunities for companies to deliver to users a rewarding and engaging experience. With the continual uptake of broadband users it is a known fact that online video streaming and online video viewing will continue to rise.

tags: TechnologyBusinessWeb DevelopmentOnline TrendsCommon Sense

Social Networking, Web 2.0 is it Dangerous for School Children (0) Add to My Brief

| 10/08/2007

A recent article on techdirt Shocker: School Boards Notice That The Internet Isn’t Dangerous outline that much of the political hype and the passing of the new Deleting Online Predators Action (DOPA) is an exaggeration of the threat the internet poses on school children.

tags: Web 2.0Online TrendsCommon SenseMedia

Email Marketing, increasing click-through rates (1) Add to My Brief

| 5/07/2007

A recent article Button Vs. Links: Which Is The Call-to-Action Hero? interpreted several different online surveys and queried top online retailers in an attempt to draw conclusions between the use of buttons or links in an email as the primary call-to-action.

tags: Email MarketingTechnologyOnline TrendsCommon Sense

web 2.0 leverages user interaction (0) Add to My Brief

Dominic Main | 19/04/2007

In a recent article in the Australian Financial Review, IT reporter Beverly Head provides an erudite and well informed commentary on the semantic and definitional difficulties surrounding what is commonly referred to as Web 2.0.

tags: IssuesTechnologyCommon SenseManagement

Link wisely for a better rank (0) Add to My Brief

| 30/03/2007

Search engine optimisation techniques must change and grow in sophistication in proportion to the speed of change and advancement of search engines themselves.

tags: Online TrendsBusinessCommon SenseCorporate BloggingSEO MelbourneSearch Engine Optimisation MelbourneSEO

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