Online Trends

Most recent blogs in the Online Trends category

Tom Nason Team : Project Manager Featured

Measuring Customer Retention in Google Analytics

It’s common knowledge that the cost of acquiring new customers is often ten-fold that of keeping existing ones.

Matthew Bruce Team : Web Production Featured

A touchy subject

It's been nearly 10 years since Apple launched the first touch screen smartphone in 2007. Did you know however, that the first touch screen was actually invented in 1965? That's nearly fifty years ago to the day! Yet I wonder, would anybody have believed it, if told that by the year 2015, there'd be more touch-screen enabled smart phones and tablets, than human beings on the planet? Or by 2020, it is estimated that there will be 4.3 internet connected 'things' for every person?! That's something like 33 billion devices, with a hell of a lot of touch screens.

Matthew Bruce Team : Web Production Featured

How's business? Are you on-line yet?

If you're reading this, chances are this blog is irrelevant to you. But it's still interesting.

Matthew Bruce Team : Web Production Featured

Cart abandonment? Who needs a cart! Recover lost revenue NOW.

Regular readers of the Wiliam blog will have noticed that cart abandonment has been a trending topic over the past 6 months, give or take. There's a good reason for this, and there's nothing I like better than a good yarn about how we've managed to turn around the fortunes of one of our awesome clients.

Matthew Bruce

It's March 2016 - what browsers and operating systems should we be supporting?

A regular client asked me which browsers (version numbers) and devices would be supported by the new responsive web application, which we are currently building out. I was about to fire off an email in reply, when I realised that I'd been copy/pasting the same answer to this question for the past three years. How time flies when you're building websites... so I did a bit of research and a sweep around the office to get a new consensus on Wiliam's position.

Tom Nason

Unleashing the power of habit formation in 4 steps

Building a killer product? Learn how to apply proven psychological techniques to grow your user base.

Josh Shardlow

Dr StrangeUX or: How I stopped worrying and learned to love the mega-nav

Mega-navs: a force for good or a source of usability destruction?

Dallas Karrasch

Tweet to Eat

A social experiment in India for KFC is kind of a good idea…

Josh Shardlow

Goldilocks and the three micro-UX features

How much is too much, too little and just right?

Jason King

Microsoft is the first tech company to support controversial middle finger emoji

Yes Microsoft is still at the forefront of new technology!

Maximillian Crawford-smith

Mobilegeddon; go mobile or go home

Googles mobile friendly algorithm set to change the web.

Maximillian Crawford-smith

To app or not to app; that is the question.

It seems that everyone thinks they need an app without really understanding why!

Kathleen Shrimpton

Timing is everything

The day of the week even the time of day you send the email prompting users to rate and review their experience could be the difference between a positive or neutral review.

Jason Deacon

4 great ways to embrace alternate realities and reject your own

Today the Oculus Rift Development Kit 2 (DK2) arrived in the office to much excitement, and for good reason. We've had the first development kit in the office for quite some time now, the DK2 represents a leap forward on the core Oculus Rift concept.

Josh Shardlow

The Ghost of Christmas Present

One of the signature design styles to arise in web design over 2014 was the Ghost Button.

Dallas Karrasch

'I wonder what the top Google searches for 2014 were?' you may be asking yourself

Well, we’re almost at the end of another year and as we start to wind down, we find ourselves inadvertently scanning the ‘Top/Best/Worst’ lists for 2014.

Bess Batterham

Oppa! Psy breaks YouTube.

YouTube has been forced to upgrade after 'Gangnam Style' busts record breaking, unprecedented number of views.

Josh Shardlow

The show must go on . . .

The forward march of the ABC into the digital era can't be stopped.


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