Search Engine Placement

Search engines have become a critical part of our everyday lives both online and offline (mobile). Consumers start their research for information for products and services on major search engines, therefore it is critical to have your web site visible to them.

Wiliam provides two distinct search engine placement services encompasses of natural listings (SEO) and paid search listings (SEM), which when combined provide a comprehensive online strategy to achieve your business objectives of -

• Generating Relevant traffic
• Attracting qualified leads
• Creating brand awareness
• Reduced cost per acquisition

Why should you consider investing in search engine placement strategies?

The obvious reasons for considering investments in search engine placement is the ability to deliver targeted advertising messages to potentially 16.3 million internet users searching up to 2 billion products and services every month – chances are, they are looking for you right now!

Statistics has shown over 90% of search engine users abandon their query if the first two result pages did not yield a result they feel is relevant to their search. Thus, getting listed on the first page of Search Engine Results Page (SERP) is no longer a luxury but a vital marketing strategy that your business cannot survive without.

What can a good search engine placement strategy do for you?

The versatility of search is ideal for any company wishing to advertise their product or services. Search, unlike any other advertising medium allows you to put your products or services in front of your prospects when they are looking for you. A recent survey conducted by the Interactive Advertising Bureau indicated B2C website leads were 62% more profitable compared to other media.

Furthermore, by allowing search marketing to be part of your marketing mix can also enhance the performance of your overall marketing plan.  You should be asking yourself is, “Can my business afford not being found on search engines?”

How do I get started?

To find out how Wiliam search engine placement services can help you grow your business, simply contact a Wiliam Consultant on 02 9978 8888 for a free search engine placement proposal.