Retail + Consumer

Active Air A niche market in itself, the world of rentable portable air conditioning units presented Wiliam with an interesting challenge. Established in Sydney, Melbourne and Brisbane, Active Air came to Wiliam in need of a serious website overhaul. Looking for a web presence that would position them head and shoulders above the competition but also generate enquiry, Active Air encouraged Wiliam to create not only a new look and feel, but also a new brand identity for them within the online arena.

Choice CHOICE Magazine’s Food For Kids website helps parents understand the food they feed their kids, supported through powerful Web 2.0 comparison, contribution and sharing website tools.

Dick Smith Electronics Dick Smith (Electronics), a wholly owned company of Woolworths Limited, is an international electronics retailer with over 200 stores across Australia alone. Referred to as the ‘Techxperts’, Dick Smith bridges the gap for everyday users of technology, across computers, TV, audio, telephones and more.

Cudo Cudo is a joint-venture between PBL (owners of Channel 9, NineMSN and ACP) and Microsoft. Cudo is a group-buying community whereby merchants offer their products and services at a considerable discount, though only when a minimum number of members of the community have agreed to purchase the offer.

Dan Murphys Everyone loves Dan Murphy’s. Their iconic stores are an experience unto themselves, with thousands and thousands of wines, spirits and beers at the lowest possible prices. Whether stocking for Christmas or to find an obscure rum for a cocktail, Dan Murphy’s is the ultimate destination.

Avery Dennison In transitioning business to the Web, AV Denison faced an enormously complex challenge both technically and commercially. Wiliam delivered technology and marketing solutions that increased productivity and decreased costs.

Dimmi Dimmi means ‘tell me’ in Italian. It is the underlying ethos of the Dimmi website: ‘tell me the right restaurant and book it for me.’ Originally launched by Wiliam as a widget-based technology and deployed over dozens of key affiliates such as Eatability and Fairfax’s Good Food Guide, the launch of the Dimmi website in 2012 creates quite arguably the best and most functional online food destination in Australia.

Camera House Camera House is Australia’s biggest retailer of cameras and accessories. They approached Wiliam to design and build them an E-commerce website. Due to the large scale of the site Wiliam focused on prototyping and user testing before starting the visual design to ensure a seamless user journey through countless products with a simple experience.

Big W A Woolworths business, Big W strategy online is the same as offline: big, bold and beautiful.

Radio Rentals Radio Rentals, Australia's largest household appliance rental company wanted to create an interactive and competitive online business brand that would attract new clients and maintain relationships with their existing customer base.

Clarence Street Cyclery Clarence St. Cyclery needed a powerful, elegant and technologically superior solution for their on-line sales and marketing presence. One that generated and drove business as effectively as their walk-in cyclery.