Professional

Introduction

The professional services industry presents numerous unique needs and challenges, not the least of which are balancing formality and distinction in design, and combining functionality with succinctness in information architecture.

Professional services industry clients such as accounting and law firms often deal in services and products that are highly specific and detailed, and simultaneously difficult for customers to distinguish. Logo design and Website design are frequently called upon to enhance the client’s image and help distinguish them from their competitors.

As a truly full-service Web development and marketing agency, Wiliam is able to deliver not only usability and function which generate contacts and leads, but has the high-end marketing and design skills necessary to make clients stand out in all of the right ways.

Wiliam has the technological strengths and proprietary tools to ensure that clients get more out of professional services Websites. Blogs, inbound and outbound RSS feeds, polls, personalisation, enhanced agent contact systems: all of these powerful features are easy with Wiliam.

Wiliam leveraged all of the abovementioned skills and technologies in serving clients such as CFO Ambition and PSI, respective leaders in high-end professional recruitment and superannuation. Both firms now reap the rewards of increased brand exposure through design driven distinction, and increased customer interest through Website functionality.

Case Studies

CFO Ambition

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CFO Ambition When CFO Ambition came to Wiliam seeking a full-service Website marketing and development solution to reach prospective CFOs on the Web, Wiliam fulfilled the nuanced requirements of this highly specialised client with an equally highly specialised on-line marketing technique in the form of microsites.

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Develop My Skills

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Case_Studies

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Develop My Skills Accessing and applying for Australian government funded courses used to be difficult if not impossible. That was until Develop My Skills was launched. Develop My Skills is a plain-English website and search engine for finding, comparing and applying for eligible training and courses at different Australian training organisations and TAFEs. To say that it has revolutionised the tertiary Australian vocational training would be pretty accurate.

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