Intel Viiv

Wiliam used microsite technology to preserve Intel’s valuable branding and look and feel whilst advantaging marketing benefits of the Gadget Guy consumer review website.

Intel was looking for maximum on-line marketing exposure and a suave, technologically and visually superior presentation for the Intel® Viiv™. Wiliam gave Intel prime advertising space on gadgetguy.com.au whilst maintaining the integrity of the look and feel of both the Intel® Viiv and the host site - using microsite technology.

The Intel® Viiv microsite gives the benefits of Web advertising and promotion and the enormous on-line traffic exposure accompanying it, all with the ability to update content and implement branding guidelines easily and effectively.

sitedock™ , Wiliam’s content management technology, provides the foundation for the Intel® Viiv Gadgetguy™ microsite, and enables easy updates to the excellent and dynamic flash marketing employed for the Intel® Viiv™.

sitedock also makes it easy for Intel to broadcast and update a streaming video of the Intel® Viiv™ technology in action.